Jazwa
Case Study

We derive inspiration from our past, to improve our future.
Our past works define us, we’re proud to showcase some of our best work.

Jazwah is an artistically inspired coffee shop with strong art themes to promote local Saudi artists.

They wanted to develop a dynamic brand image to hold symbolism of art styles and incorporate it into their packaging.

A core issue they were dealing with was their logo, cluttered patterns were causing problems with visibility on boards, signages, and in print that had to be redesigned and adjusted.

Our solution was to recreate a dynamic brand image, we decluttered and expanded the logo to be simplistic yet artistic.

Their packaging and boxes could be expanded with all their patterns embedded in them, they can be easily swapped out to promote any art along with space for customers to contribute theirs as well.

Camelia Rose

Branding and Packaging